Curation Revolution
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Rescooped by Martin (Marty) Smith from Content curation trends
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Shhhhhhh - Secret to Upworthy Success is HUMAN Content Curators....who knew :).

Shhhhhhh - Secret to Upworthy Success is HUMAN Content Curators....who knew :). | Curation Revolution | Scoop.it

With the third highest traffic behind Yahoo! News and Huffington Post, the marketing world is wondering how the Upworthy team cultivated the fastest-growing and most engaged audience on the web. It’s got to be the attention grabbing headlines, right? ... "the company employs full-time content strategists to post five to six times a week bringing together the very human skill of identifying compelling content, and then supercharging that content with powerful distribution Tools"


Via Guillaume Decugis
Martin (Marty) Smith's insight:

Humans...who knew :). Marty

malek's curator insight, April 8, 2014 2:44 PM

Algorithm + human =Successful curation

CAP Brand Marketing's curator insight, April 8, 2014 3:08 PM

The secret sauce?  “We think it’s the alchemy of bringing together data and human judgment in a smart way.” - Eli Pariser, Upworthy CEO 

Beth Kanter's comment, April 9, 2014 12:46 PM
Okay, wanted to point this great article that summarizes their curation best practices in ten simple tips - pretty awesome http://kcclaveria.com/2014/02/upworthy-headlines/
Scooped by Martin (Marty) Smith
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The Content, Commerce & Social Media Revolution - CrowdFunde

The Content, Commerce & Social Media Revolution - CrowdFunde | Curation Revolution | Scoop.it

After Google's algorithm changes content is KING, context QUEEN. Online merchants who "match the hatch" of content to customers create advantage. Winning this advantage takes courage.

Courage because when one revolution happens things get crazy. When three revolutions are happening simultaneously its time to get in the basement with water and a year's supply of canned goods.

Instead of doing that we suggest reading about how content, commerce and social media can contribute to one another on CrowdFunde our startup dedicated to helping websites, brands and companies tap wisdom of crowds.

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